Participating in a live plant fundraiser is a great way to generate profits for your group! Our most successful Fundraisers utilize the same organizational strategies to ensure success. Following the simple guidelines below will make your fundraiser enjoyable for everyone and a special event your community looks forward to year after year!
1. Establish your goal
How much do you need to earn? Our experience is that most fundraisers can double their money selling poinsettias and mums.
However, some groups sell at lower prices due to their perceived market. Keep in mind that most people view purchasing a poinsettia from your group or organization as a donation and not a purchase. They will give (pay) more money than they normally would if they were purchasing the same item from a garden center.
Our suggested selling price is double what you pay for the poinsettia or mums.
Also, be mindful of other organizations or schools in your area that might be doing the same fundraiser. A town or area that successfully supports one fundraiser may not support two fundraisers.
2. Determine your time frame
Most live plant fundraisers can be completed in approximately two to three weeks with planning. However, we recommend that your part of the selling be done far enough in advance for us to be able to fill your order. Delays can cause us to be sold out of product.
Please take notice of your local community calendar when planning your sale. Do any scheduled events conflict with your fundraiser?
Contact your sales representative at Plants For Profits to discuss what time frame would work best for your team.
2. Name a Coordinator
Choose a reliable person with great organizational skills and a passion for your initiative. Make this person responsible for communicating with your sales associates and for collecting fundraiser proceeds.
Having a well organized person in charge of the fundraiser will eliminate a lot of headaches for both your organization and ours.
3. Assemble your sales team
Teams with at least 15-20 members work best for new fundraisers doing a minimum order.
Collect sales team home and alternative phone numbers and email addresses. You will need these to Set Your Sales Goals (#6 below)!
4. Strategize your selling
Brainstorm with your sales team about their individual sales opportunities such as contacts at local businesses like a bank with multiple locations.
Assign members of your sales team to specific target areas and organizations.
5. Download Order Forms and SELL!
The link to our forms is in the menu on the left under Documents.
Print the appropriate order form and supporting documents for your fundraiser, then distribute the forms to your team.
6. Set Your Sales Goals (Again)
This step is so important that it is listed twice.
Once you have your overall sales goal, be sure to set sales goals for each individual. You can even go as far as setting weekly or even daily sales goals per team member.
Clear and attainable sales goals for each individual help motivate sales. Where a sales goal of 1000 plants might seem overwhelming, a goal of 25 plants per team member per week for a 20 person team over a two week period is an attainable goal (25 plants per week x 2 weeks x 20 members = 1,000 sold).
This is critical for fundraiser success! Make sure the sales team is communicating with the coordinator regularly. Regular email updates to your group keeps everyone on the same page and can actually fan the competitive flames within your organization!
Great communication will ensure you do not oversell or undersell your allotted product and will also help you to identify any potential problems.
Communicate with Plants For Profits regularly regarding the status of your fundraiser.
8. Delivery to Your Shipping Address
We ask that you select a delivery week which will allow us to better schedule our trucks. Specific days will be set prior to the delivery week. We apologize for not being able to set a day or hit your target day in advance. Managing scores of fundraisers and being able to deliver on set days is always a challenge and nearly impossible.
We will do our best to hit your target delivery date. Deliveries are determined by the fundraising groups in your region and shipments are scheduled based on the most efficient delivery schedule. Any changes to your delivery date will be communicated in advance.
A firm shipping address and delivery date need to be determined at least two weeks prior to delivery. Remember, insurance regulations prohibit us from delivering in residential neighborhoods.
Coordinate with your sales team to assist in unloading and storing the plants.
9. Plant Storage & Care
Mum care is straightforward. Be sure to water them daily. They are big plants and need a lot of water even in cool weather. They can be stored inside for short periods of time but will need sunlight to stay looking great.
We have a downloadable Poinsettia Care Sheet on our Poinsettia Fundraiser Page. Please make sure you follow the directions. Poinsettias are very susceptible to cold temperatures and also need to be watered regularly. Letting them dry out or get cold will stress the plants.
10. Distribute the Live Plants to Your Customers
It’s a great idea to give a care document to your customers when you deliver the plants!
10. CELEBRATE YOUR SUCCESSFUL FUNDRAISER!
Celebrate with the whole team. Reward the people who sell the most.
- Sponsor a contest
- Reward achievement with extra credit
- Implement a marketing class where students study hands-on about product marketing
- Suggest to small businesses that they give live plants as client gifts
- Partner with other organizations to achieve a common goal
- Sell at athletic events
- Promote your fundraiser on Facebook, Instagram, and other popular social media platforms for free
Don’t hesitate to call us with any questions or suggestions you may have. Your success is our success!
Call us toll free at 1-479-474-1125 or Contact Us today!